The World of Warcraft killer

I think it was a colossal mistake to take on WOW with another title in the same genre of fantasy. Aren't people sick of all the fantasy games? I think this really demonstrates the closed minded, and ultimately failure prone, risk averse mentality of publishers. It's ironic that publishers think it's a safer bet to compete with a me too title, than to foster a new IP. They never will get it, and they never have.

MMO Warhammer 40k--a sci-fi genre title--would have been a much smarter choice to take on Wow.

WoW will die, just like Ultima online before it. At the time, Ultima's numbers and domination were just as staggering. They were a victim of their own success and never managed, despite years of effort, to release a successful version 2.